Analysts said that Micro bo doomed to the trend of e-commerce

Analysts said that Micro bo doomed to the trend of e-commerce

Marry

When a lot of industry critics, some investment firms are also worried for sina it, sina but because questions have been it, investment Banks determine “buy” rating, from 0 price target to hit 0. In it products Stifel Nicolaus think, valuation of billion the value calculated as 2.75 billion – * for sina a single user value.

Sina in 2011 to it the accumulative total investment would over 1 billion dollars, to product development, upgrade technology and human resources. Every sina it 66.7 thousand of new subscribers by the end of 2011, expected in its users will be more than a 2.75 billion. This string figures make sina it have China’s Internet so far most exciting imagination space, also let sina CaoGuoWei forecast, it palm will be six business model: interactive precise advertising, social games, real-time search, wireless value-added services, e-commerce platform and digital content charges.

Judging from the six commercial mode, sina micro Po will become almost omnipotent. Interactive precise advertising QQ, points directly to tencent challenge the building advertising. Social games will increase to MSN web sites and small game all website – including shanda game – pressure. Real-time search will basically broken baidu Bridges. Wireless value-added services will persecute mobile operators increase wireless layout. E-commerce platform will enlarge the future development of the taobao uncertainties. Finally, charging digital content with audio, video will be formed competition, if combining site sina video future market, the digital content split in the future will help sina higher premiums.

It has become the “heart” of sina. The development trend of for it, the author has the following several thinking.

It doomed electricity traders digestion

With this six commercial mode, the future is come to dominate the Chinese Internet sina?

It is no wonder that all parties to send questioned voice, which, of course, there are also part of the expected voice. After all, China’s Internet industry, has been formed in mmos, e-commerce, interactive precise advertising, search pattern, this pattern making monopoly industries are controversial. The public wants appear fair competition, and sina it the transgressions of six business model to determine, once again, let us see the new competitive power. This force come unstoppable, especially the prospect of e-commerce, but also can stimulate the infinite imagination.

This kind of imagination in sina acquisition in the United States after the wheat market by further amplification. Net On May 12, and from all the big portal came news: sina it start shielding dragons part of the link, authentication user without plus V will not release the goods with taobao links to it. Although later confirmed that most users can still send taobao links, only a handful of users is limited, but whatever the message seems to suggest that, sina it six commercial mode of e-commerce, will spark a new wave of electricity traders upheavals.

This is not delibrately sensationalizing, because the next sina formal and pay treasure cooperation in it launched trade and someone has already secured by this way in it sales document class commodity, has also made tens of thousands of yuan sales performance, this is not to say that don’t let a person feel exciting, though there are also many people concern that the e-commerce mode appear too coarse.

Let’s look at why it can challenge taobao through six years establishing e-commerce empire mode now.

First, it forwarding, free promotion for the attraction of the seller of taobao is huge. After all, now in taobao set up shop, to get the good sales, there must be a lot of capital invested. It issued from taobao 2010 income structure can see: 50 billion surplus accept 80 percent from advertising revenue, the income surpassed even sohu, tencent, netease these web portal, second only to sina. Thus, for small and medium-sized sellers groups speaking, the promotion of within the station dragons cost has become a burden. (for comparison, tencent 2010 revenue 196 billion yuan, of which only 14 billion yuan from advertising, the rest from value-added services. According to Chinese Internet advertising market share since 2009, taobao calculation is more than sina, and lead expands unceasingly. Ereli data shows, in the third quarter of 2010, taobao in China Internet advertising market share for 9.4 percent.) the same 5.6% in sina.

Secondly, the bo in operation and operation, more simple than in taobao set up shop and rich. Simple in operation, rich in can also match with pictures and video. Although taobao can realize these, but operate up more complex, expend energy more, higher costs.

Marry a professianl writer from http://www.solarfactorycn.com, it provides the high quality products, such as China emergency solar charger, solar turntable Manufacturer, solar power toys, and many more.